Four Buick models already boast a built-in Amazon Alexa™ feature, allowing drivers to access information, ask questions, and get directions on the go. This innovative collaboration between Buick and Amazon was on full display in a recent promotional campaign.
The late August to mid-September promotion ran across several platforms and in a virtual showroom on Amazon, where the phrase, “Alexa™, tell me about Buick SUVs” was said for the first time. Buick is the only automaker to have a custom utterance from the interface.
The campaign served dual purposes — to highlight the collaboration between the retail giant and Buick and inspire people to see Buick in a new light.
“Getting people to think differently about Buick is a motivation behind everything we do. We are a brand that’s not afraid to take risks and have some fun,” said Buick Advertising/Media Operations manager Kate Hrabovsky.
The campaign was aptly timed to showcase the all-new 2021 Buick Envision, an SUV overflowing with cutting-edge tech, comfort amenities, and athletic design. It’s also the latest model to deliver the convenience of Amazon Alexa™ to drivers. The 2020 Buick Encore GX and 2020 Enclave also feature the connectivity tech, as do the 2018 LaCrosse and 2018 Regal.
According to Hrabovsky, this is not the last time Buick and Amazon will team up; more initiatives and projects are in the works.
The 2021 Buick Envision is a stylish new daily driver that is set to arrive at dealerships early in 2021. Amid growing anticipation for the model, Buick unveiled the luxury SUV’s interior, which proves to be as elegant as its exterior.
The cockpit of the 2021 Envision is well designed with identical door handles and an evenly split center armrest/storage console. The center console is aimed towards the driver’s seat so you can more easily view the infotainment system during the drive. As such, staying connected to loved ones with Apple CarPlay® and Android Auto™ is noticeably easier.
On the dashboard, the instrument panel and touch screen are in the top hemisphere, while controls for the vehicle and climate settings are underneath. Not only is this division convenient, but it also has a refined design with graceful curves and striking lines.
Available Jazz Black and Ivory White color options give the SUV a more sophisticated look. Furthermore, the 2021 Envision also features a large dual-pane moonroof, which lets additional sunlight into the cabin and provides excellent views of your surroundings.
At Jim Causley Buick GMC Truck, we look forward to adding the 2021 Buick Envision to our inventory. Give us a call if you’d like to be informed when this new luxury SUV will make its way to Clinton Township, Michigan.
The ever-popular Buick Encore remains the anchor of an SUV and crossover lineup that now includes its larger sibling, the Encore GX, and all-new 2021 Envision. According to the National Highway Traffic Safety Administration, the 2021 Encore remains a bedrock when it comes to safety as well, earning its 5-Star Safety Rating in its New Car Assessment Program.
NHTSA determines a vehicle’s safety score based on how it performs in several crash tests, including frontal, side, and rollover testing. For the Encore, it was five stars across the board in the former two categories. The 2021 Buick Encore earned perfect marks in the front driver-side, front passenger-side, front and rear side barrier, and side pole crash tests. In rollover testing, the Encore earned a solid four-start score with a low risk for rollover.
Better still, the 2021 Buick Encore is available with two of NHTSA’s recommended safety technologies: forward collision warning and lane departure warning. The Encore is available with driver-assistive technologies like Forward Collision Alert, Side Blind Zone Alert, and Rear Cross Traffic Alert, making it an all-the-more sound and safe choice for families.
The 2021 Buick Encore is coming very soon to Jim Causley Buick GMC in Clinton Township, Michigan, where it will join the all-new 2021 Envision and the first-ever Encore GX. If you’re ready to step up your game with a new vehicle, contact our dedicated sales staff and we’ll put you on the path to excitement.
You take a lot of the basic features in your car for granted. But at some point in history, that feature didn’t exist, and someone invented it. Many of these essential vehicle features came from General Motors. These are some of the General Motors innovations that changed the industry forever.
The first automatic transmission, called the Hydra-Matic, made its debut on the 1940 Oldsmobile. Today, nearly every car sold is equipped with an automatic transmission.
General Motors was the first company to use air bags commercially in the 1970s (under the name “air cushion restraint system”) in the Buick and Oldsmobile brands. Today, air bags in cars are as necessary as steering wheels, and have saved countless lives.
A catalytic converter helps control the amount of toxic gases emitted by your car. General Motors started developing the converter in the 1960s and implemented the first units for the 1975 model year.
The now-beloved OnStar® system made its first appearance in 1996. It was the first type of in-car communication system and was used to offer drivers’ assistance long before cell phones became massively popular. More than 7 million drivers continue to use OnStar® today for help with emergency services, diagnostics, and even Wi-Fi.
While the industry continues to see new technology created on a regular basis, the early innovations of General Motors reminds us that sometimes, the best things never change. Visit Jim Causley GMC today for a look at the latest innovations from GM.
If you are shopping for sophistication, great technology, and premium amenities in your next car, you need to consider Buick. If you haven’t found the Buick you’re looking for yet, perhaps this may interest you: The Buick SUV lineup is expanding with the addition of the Encore GX model for the 2020 model year.
Nearly 90 percent of all Buick sales in the U.S. come from its SUVs, so it’s no surprise that another version of the Encore is on its way. “As we look to the future of Buick, the Encore GX positions us strongly as a consideration for those who want to purchase small or compact SUVs,” said Duncan Aldred, vice president of Global Buick and GMC.
Buyers will get a complete package when they choose the Encore GX. It will come standard with numerous driver safety aids including Forward Collision Alert, Front Pedestrian Braking, Lane Keep Assist with Lane Departure Warning, and Automatic Emergency Braking.
Inside, the Encore GX will have seating for up to five passengers. It will also come with a spacious cargo area that will provide about 5 cubic feet more room than the Encore and about 3 cubic feet less than the Envision.
The Encore GX will arrive in early 2020 at Jim Causley Buick GMC Truck. Once it does, Buick will have four premium SUV models to choose from: the Encore, Encore GX, Envision, and Enclave, all available here.